Downloads and resources are at the bottom of the page.
PROJECT OVERVIEW
Compute Smarter, Not Harder
The technology sector is currently trapped in an involuntary infrastructure race. Driven by the pursuit of absolute supremacy, organisations are deploying unsustainable capital to erect dedicated power stations and pursue massive off-grid migrations.
As management accountants, we reject this structural wastage. You do not need to build on Mars; you need to stop the bleeding on your own factory floor. Our approach focuses on strict algorithmic optimization, infrastructure audits, and picking up the raw efficiency gains left behind by sloppy development practices. We build new economic standards that maximize your current hardware stack, ensuring your cost of data acquisition never eclipses your operational margins.
Deliverables
Standard Information pages to calculate the cost of data based on density of information.
FEATURES
Dual-axis scoring — completeness and efficiency — rather than a single quality number
Domain average and global average benchmarks, so a page’s score means something in context
Grounded in the Standard Information Page (sIP) framework, connecting content scoring to Shannon entropy theory
BENEFITS
Penalises both under-explaining and over-padding (“semantic diarrhea”), pushing toward genuinely efficient writing
Gives a repeatable, quantifiable way to compare content density across a whole site or domain
Surfaces where infrastructure spend is wasted on low-value data processing
CHALLENGES
Needs a large enough corpus per domain for the global average to be meaningful
Methodology requires continued validation against real-world SEO/engagement outcomes
Balancing objectivity of the metric against genre and writing-style differences across domains
Ethical.ink Open Source products are made available for personal use or for implementation, in full or part thereof, within your own company. Reusing, renaming or duplicating of these methodologies is prohibited. For commercial usage or implementation in more than one company, please contact for details and to book a discovery call.
